Video and security vendors Axis Communications have announced a partnership with Australian distributor Video Security Product Solutions (VSP). The deal, which started on October 1st, will expand the reach of Axis Communications into new markets in Australia and capitalise on VSP’s status as one of the country’s largest distributors of Milestone Systems’ VMS products.
“We are well aware of the reputation that VSP enjoys in our industry, and foresee the significant potential of what our combined forces could achieve. We are keen to push boundaries further by engaging with VSP on major projects and bringing the power of cutting-edge technology to the market in Australia. As one of the leading distributors of Milestone’s XProtect VMS platform, there is a great deal we can achieve with VSP by bundling our video cameras, audio devices and other security products with XProtect,” said Jimmy Chin, Distribution Sales Manager at Axis Communications, South Pacific.
The deal will also open up more scope for Axis Communications in the small-to-medium sized business market.
“The entire VSP team are very excited about this new partnership. Axis has now filled the void in our product portfolio. When combined together with Dell, Lenovo and Milestone we can now provide true turnkey solutions. Importantly the solutions that we provide will not just stop with video, we will be stocking and heavily promoting the entire Axis range including audio and access control,” said Zaki Wazir, Managing Director at VSP.
The partnership expands the number of official Axis distributors to include Anixter (and by extension CSD), Hills, Ingram Micro and VSP.
“We are very happy to engage with VSP, and bring exciting new solutions to life. We know the scope of their vision for Axis products, and this partnership opens new doors for us and allows us to keep pushing the boundaries of what is possible with cutting-edge video and its associated solutions,” concludes Chin.
Brett Hansen, Country Manager for Milestone Systems, adds: “We strongly welcome this partnership for our friends at VSP and Axis, and are confident that the arrangement will only expand the reach of both Milestone and Axis products deeper into the market. More innovation is opening up every day for video technology, with data analytics, object identification technology and a whole range of associated solutions. Quality companies stand ready to capitalise on the technology.”